Co-founder
James Woodhouse
Co-founder, Smash Your Tutoring
I started teaching Computer Science around 2008, back when the spec was still the dying days of old GCSE ICT and the new CS A-Level was finding its feet. I spent the next decade in classrooms, then private tutoring, then running an agency to coordinate the tutors I'd built up over the years.
In 2021 I co-founded Smash Your Exams with Paul — the GCSE / A-Level revision platform thousands of UK students now use to drill exam questions and revision notes against the actual specification. That experience showed us how an education product built by working teachers, who understand what students are actually struggling with, beats anything built by a Silicon Valley team.
The agency side of the business kept getting in the way of the teaching side. By 2024 I was spending more time chasing parents for payment + reconciling Xero against Stripe than I was tutoring. Every off-the-shelf option was either built for the US, built for solo tutors, or built so generically that we were configuring fields off for the first month. So we built our own.
Today I write most of the platform code, run the agency on it, and take the support calls when something breaks. That feedback loop is the whole point.